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Why is Doodle called "Doodle"?

For starters, "Doodle" is a short word that is easy to remember. Furthermore, "Doodle" sounds fun - and that's what Doodle is supposed to be! Finally, "Doodle" is an English term and means "casual scribble", "casual design", or "casual sketch". While Doodle is not a drawing service, it indeed makes scheduling events so simple as to make this an almost casual task.
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